When did you last actually know your GP% on draught lager?
StockTap gives you real-time GP%, variance drill-down, delivery logging, waste tracking and cellar temperature — all on your phone, from a single count, the same day.
✓ One-off payment✓ No subscription✓ Works offline in the cellar
Sound familiar?
🗓️Count day eats half your Sunday — and the report comes back Wednesday.
📉The Birra Moretti variance never adds up, and you can’t find out why.
🚚A delivery came up short and you couldn’t prove it — because you didn’t log it.
💸You’re paying £400 a visit for someone else’s schedule and a PDF you can’t drill into.
45 min
Average count time
£97
One-off, no renewal
190+
Products tracked
6
Count locations
Real screens, real pub
See exactly what you get
These are live screens from a working Marston’s pub — not mock-ups.
Dashboard
Bottle count
Locations
Delivery log
Setup
The cost of not knowing
The average British pub loses £350–500 a week to unrecorded waste, over-pouring and short deliveries
On a busy pub that’s up to £26,000 a year. Most licensees know something’s off — the numbers never quite add up — but without a proper drill-down you can’t tell if it’s staff, waste, the pour, or deliveries arriving short.
📊
Variance you can’t explain
The report says you’re short. It won’t tell you whether it’s the bar, the cellar, the delivery or the pour. StockTap drills down to the product, the location, the count.
🗑️
Waste that’s never logged
Spillage, staff drinks, line cleans, comps — none of it recorded between counts. So your variance figures quietly absorb waste you can’t account for.
🚚
Deliveries not checked properly
Short deliveries happen. But if you didn’t log it at the door, you can’t prove it. StockTap logs every delivery three ways — before the driver leaves.
💰
GP% you can only guess
You know roughly what your GP% is. But which products are dragging it down, and by how much? StockTap shows GP% per product, live, in the count.
📡
No signal in the cellar
Every other app dies down there. StockTap saves every tap locally, works fully offline, and syncs to Google Sheets the moment you’re back in signal.
🌡️
No cellar temperature record
You know it gets warm in there. But you’ve got no log, no trend chart, and nothing to show your Marston’s rep if they ask.
See it in action
Built around how you actually count
Every screen is designed for a pub floor, a cellar with no signal, and a count you want finished in under an hour.
Count screen
Count spirits to the tenth. Watch the bottle fill in real time.
Every spirit shows a real bottle image with a liquid fill that matches what you count. Tap the tenths — the value calculates instantly. No guesswork, no rounding.
Real product bottle visuals
Tenths input, whole bottles separate
Live cost value and GP% per product
Auto-saves every tap — nothing lost
Locations
Six locations. Products in shelf order. Offline from the first tap.
Bar, Back Bar, Cellar, Storage, Fridge and Kitchen — each with products arranged in the exact shelf order you set. Open it in the cellar with no signal and it works instantly.
Products in your shelf order
Fully offline — no signal needed
Multiple staff can count at once
Staff mode hides £ and GP%
Delivery log
Snap the driver’s screen. Delivery logged before he leaves.
Point your camera at the driver’s handheld. StockTap reads the delivery note and logs every line against your catalogue. Shorts and substitutions flagged before the van pulls away.
Photo — snap the driver’s screen
Email — forward the Marston’s delivery email
Manual — pick from your catalogue
Shorts flagged before the driver leaves
Dashboard
Your whole cellar’s health, the second you finish counting.
Stock value, days of stock holding, and GP% health — calculated the moment your count is done. No waiting for a stocktaker, no Wednesday PDF. The report lands in your inbox same day.
Stock value and days holding at a glance
GP% health per product line
Same-day report to your inbox
Syncs to Google Sheets — your data, forever
How it stacks up
One count. Same day. No retainer.
What you give up with a traditional stocktaker or a spreadsheet — and get back with StockTap.
Traditional stocktaker
Spreadsheet
StockTap
Cost
~£400 per visit
Your time
£97 once
Turnaround
2–4 days
Manual
Same day
Variance drill-down
Limited
No
Per product & location
Delivery logging
No
No
Photo, email or manual
Works offline in the cellar
N/A
No
Yes
Cellar temperature log
No
No
Yes
You own your data
No
Yes
Yes — Google Sheets
“It used to take me half a Sunday and I’d still be guessing. Now the count’s done in 45 minutes and I know my GP% before I’ve locked up.”
— A community pub licensee using StockTap
Simple pricing
£97. Once. Yours forever.
No monthly fee, no per-count charge, no renewal. Pay once and own it.
Yes. One payment of £97 and StockTap is yours — no subscription, no per-count fee, no renewal. You keep using it for as long as you like.
Does it work without signal in the cellar?
Completely. Every tap is saved on your phone as you go, so you can count the whole cellar offline. The moment you’re back in signal it syncs to your Google Sheet automatically.
What do I need to run it?
Any modern smartphone. Open your StockTap link in Chrome and add it to your home screen — it installs like an app, no app store needed.
How long does setup take?
About ten minutes. Add your venue, your cost-of-sales figure and your products with cost prices. Even rough cost prices are better than none — GP% updates live as you type.
Do I still need a stocktaker?
Most licensees stop paying for routine visits once they’re counting themselves in under an hour and getting same-day variance. Keep your stocktaker for year-end if you want — StockTap gives you the weekly control in between.
Know your numbers by close. Not next Wednesday.
Join the licensees who count in 45 minutes and know their GP% the same day — for a one-off £97.
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