Quick win
Need rounds for tonight?
Use our £3 SmartPubTools Generator for instant questions with answers.
What you get here
- Posters and table talkers (copy to print).
- Social posts for two weeks.
- Reels/TikTok scripts that convert.
- Email and SMS templates.
- Launch calendar and weekly rhythm.
- Tracking with UTM links and simple ROI.
Poster copy (A4/A3)
[PUB NAME] QUIZ NIGHT
Every [DAY] • [TIME]
Teams up to 6 • £2 per player
£30 BAR TAB TO WIN
Book: [URL] • Tel: [NUMBER]
Scan to book ➜ [QR HERE]
Print two sizes. Put A3 at the door. A4 on the bar.
Table talker copy
QUIZ NIGHT [DAY] [TIME]
Scan to book your table
Pizza + pint £12 • Winners £30 tab
Add a QR that points to your booking page with UTM tags.
Email templates
Announcement
Subject: Quiz night starts [DATE] – book a table
Hello,
We’re launching a weekly quiz every [DAY] at [TIME].
5 rounds, picture set, £30 bar tab to win.
Teams up to six. Pizza + pint £12.
Book here: [URL]
See you soon,
[VENUE]
Day-of reminder
Subject: Quiz tonight [TIME] – last tables
Quick reminder: Quiz starts at [TIME].
Short, fun rounds. Prizes for winners (and best team name).
Grab a table now: [URL]
SMS templates
[PUB]: Quiz tonight [TIME]. 5 rounds + picture set. Book: [SHORT URL]
[PUB]: Last few tables for quiz [DAY]. Teams up to 6. Book: [SHORT URL]
Send SMS to opted-in customers only. Keep messages under 160 chars.
QR and links
- Create a short booking URL:
/quiz-book. - Add UTM tags:
?utm_source=poster&utm_medium=print&utm_campaign=quiz. - Make one QR per channel (poster, tables, socials).
- Test every QR on your phone at the bar.
Simple tracking and ROI
| Metric | Target | How to track |
|---|---|---|
| Teams per week | 10–14 | Booking notes or sheet at door |
| Avg covers per team | 4 | Table count × headcount |
| Avg spend per head | £10–£15 | POS report 19:00–21:30 |
| Bookings source | Top 3 channels | UTM on booking link |
ROI example: 12 teams × 4 × £12 = £576 sales. Costs £150. Net before GP: £426.
Offers that move tables
- Bundle: pizza + pint £12.
- Early-bird: free nachos if booked by Tue noon.
- Student ID: soft drink upgrade.
- Birthday perk: free dessert for the celebrant.
Collabs
- Local brewery prize pack.
- Neighbour pizza pop-up for finals night.
- Charity tie-in once per quarter.
Troubleshooting low turnout
- Move start to 7:30 sharp. Keep to 90–120 minutes.
- Post winners photo every week. Tag teams.
- Swap a round: add pictures or music.
- Try a theme night once a month.
- Ask teams for one friend invite next week.
Content helper
Need fresh rounds each week?
Use our £3 generator for quick, clean questions. Works with paper or digital.
FAQs
How many posts per week?
Three to four. Teaser Monday, reminder Tuesday, day-of Wednesday, winners photo.
What image should I use?
Show real people in your venue. Faces work better than stock.
Do I need paid ads?
Start organic. Boost winners photo to postcode if needed.
What if I have no designer?
Use big text, your logo, and one photo. Keep it clean.
Bottom line
Post a teaser Monday. Remind Tuesday. Win Wednesday. Share winners.
Track UTMs. Keep the format tight. Adjust one thing at a time.
Need content fast? Use the £3 SmartPubTools generator.
About SmartPubTools
We run quiz nights and build tools pubs use. We test real promotions and publish what works.
Social plan (launch + weekly)
Two-week launch calendar
Weekly evergreen posts
Ready captions
Reels/TikTok scripts